Soft Bait Release New Album ‘Life Advice’ + Announce Album Release Tour
Today, Tāmaki Makaurau four-piece Soft Bait release their sophomore album, Life Advice, out now via Flying Nun Records. In support, the band have also announced a release tour of Aotearoa – with shows in Te Whanganui-a-Tara, Tāmaki Makaurau, Ōtautahi and Ōtepoti.
Soft Bait have been producing off-centre post-punk since their formation in 2020, only sharpening their output since the release of Plot Points – their debut LP released in 2022. Barrelling forward with restless momentum, new album Life Advice is sharp, hook-heavy rock – locomotive bass-lines and live-wire energy fused with musings of online weirdness, distinct Kiwi-isms, and wider reflections on the quiet rituals we fall into, or inherit, without releasing.
Along with the release and announcement of a nationwide tour, Soft Bait also share a new music video for album focus-track and uneasy-anthem Sooner where they trade speed for sway; steady, and suspicious. “Bring in the good news” sings front-man Joshua Hunter – a final manifestation in the face of collective unrest and collapse
Life Advice lands like well-meaning wisdom from a mate you definitely shouldn’t be taking advice from – half true, half twisted, but still ringing in your ears the next day. The first single, New Leaf dropped on May 22, followed by Long Line on July 3rd – both picking up momentum locally and worldwide, with streaming numbers reaching a new height for the band and play on BBC Radio 6.
For fans of Viagra Boys, Squid, Warmduscher, and Yard Act, Soft Bait deliver a raw, unfiltered take on the post-punk genre, grounded in Kiwi culture and the peculiarities of everyday life.
Life Advice is available worldwide digitally and on vinyl, Standard Silver or on Limited Edition Flying Nun Black. Order here.
SOFT BAIT TOUR DATES
Friday 12 September @ Meow, Te Whanganui-a-Tara
Saturday 20 September @ Double Whammy, Tāmaki Makaurau
Friday 26 September @ Darkroom, Ōtautahi
Saturday 27 September @ The Crown, Ōtepoti
