ASHY Releases Her Highly Anticipated Sophomore EP ‘Gone Rogue’
New Zealand’s rising Pop and R&B sensation ASHY releases her Gone Rogue EP on September 12, 2025. Making waves with her shimmery, bold music and her impeccably polished visuals, ASHY gifts her listeners with a packed project filled with 7 new tracks.
The EP follows her successful comeback over 2025 with Ottoman, Gucci & Louis, her most recent collaboration with Nashville rapper Jarrod Gipson on Sweeter. Clocking 100,000 streams for the first half of her project, Gone Rogue also includes ASHY’s viral moment with her widely acclaimed Drax Project remake of All This Time for the Beyond The Beat NZ TV Series.
Unveiling her final 3 tracks, ASHY leaves some of her best moments till last with lead single You Don’t Know Me, Darling. A ‘rogue’ sonic choice as she professes an honest moment in her music journey.
“The track is about a specific experience I had at a music industry event. It speaks to the blatant view that some people still see me as just my race. In 2024, this scenario was one I didn’t see coming after establishing myself as an artist here in New Zealand. It was important for me to write about at the Pan-Asian Writing Camp in Joel Little’s studios at Big Fan to explore those feelings. After working with Jeff and Christian on this song, I felt liberated in knowing that I can step into my power as a NZ/South Asian artist and be confident in my narrative.” – ASHY comments about the lead single.
The project was written & recorded with acclaimed producers from Nashville, LA, Sydney & Auckland; giving it an individuality & international sound. Mixed by Simon Gooding & Mastered by Ruairi O’Flaherty (Sabrina Carpenter, SZA, Taylor Swift, Billie Eilish).
Already finding success in the Gone Rogue era, ASHY has managed to capture the attention of Rolling Stone Australia, debuting with Ottoman landing at #2 on the Aotearoa Hot Single Charts & gaining 70,000 views of her All This Time Drax Project remake.
“Kiwi’s should be listening to local acts much more, clearly, and the talent is here. For every Addison Rae, there’s an ASHY” – Rolling Stone Australia, June 2025.
ASHY’s trajectory continues to climb, with global performances at SXSW Texas (2023 & 2024), SXSW Sydney, The Great Escape UK, and support slots for Drax Project across New Zealand. Her debut EP Status debuted at #1 on the Official NZ Charts with standout single “No Man’s Land” and was named one of Rolling Stone Australia’s Top 25 Albums of the Year.
With syncs in Grown-ish and Home and Away, a Recording Academy membership, and a partnership as a Shure Artist Ambassador, ASHY is cementing her place as an international artist-to-watch — one boundary-pushing single at a time.
