Son & Water Release ‘Drop It Down’

Created to capture the electric live energy at the heart of Son & Water’s music, Drop It Down reflects the grassroots feeling of playing pubs, packed rooms and feeding off the connection between band and crowd.

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Fresh off two sold-out tour runs across Northland and the Bay of Plenty, the band has successfully translated its powerful live following into digital streaming momentum, with charting success to prove it. With a headline tour, Australian dates and a Rhythm & Vines performance on the horizon, the release captures exactly where Son & Water are right now.

Drop It Down was funded by NZ On Air, with a PR campaign led by Maia ahead of the band’s album release on 25 September.