Single/Video Review: Serious

Auckland’s newest pop/RnB powerhouse Disciple Pati has just released her latest single Serious, along with a “revenge fantasy” style music video which the artist explains as “channeled my violent inner sadist for this moment so y’all don’t have to”. The video ultimately is about getting payback after a production meeting doesn’t go according to plan.

The song took some time before it kicked in, but I could see instantly which direction it was going.

I was delighted to hear the track finally emerge after the lengthy verbal prologue into a rich bassy sound, which after a few spins started to grow on me.

My guess is the lyrics came from personal experience. She is pissed off. If you doubted that for even a second, watch the video. It was directed and choreographed well, however if I do have a violent inner sadist, it stubbornly refused to be channeled. Not to say that others won’t love it, apparently revenge fantasy is the latest in hot music videos.

There was another suspense building moment around 3.17 when the music starts to fade out quietly before belting out into sexy pop infused crescendo.

She has a powerful RnB voice which can easily bridge genres. With a rich musical heritage, listening to her father and brothers perform with different instruments and “jamming to artists like Steely Dan and the Doobie Brothers”, Disciple Pati has developed the ability to develop her own unique sound as a singer songwriter, whilst incorporating her influences with the music.

Created with producer Edy, Serious is a fierce track aiming to make a strong point without pulling any punches.